100 Years of Techology

An annual Easter egg hunt attended by hundreds of children has been canceled because of misbehavior last year. Not by the kids, but by the grown-ups.

Too many parents determined to see their children get an egg jumped a rope marking the boundaries of the children-only hunt at Bancroft Park last year. The hunt was over in seconds, to the consternation of eggless tots and the rules-abiding parents.

Organizers say the hunt in Old Colorado City has gotten too big for the hundreds of children and parents now attending. They canceled this year.

In some ways, I feel a little sorry about what is happening to Tim Tebow.

Going to the New York Jets to be a Wildcat quarterback won’t help him develop as a quarterback. Jets owner Woody Johnson said the team traded for Tebow to acquire a winning player who could add versatility to the Jets’ offense.

Tiger Woods finally brought the buzz back to the very thing that made him famous – winning.

Two weeks after another injury scare, Woods looked dominant as ever Sunday in his traditional final-round red shirt to win the Arnold Palmer Invitational in Orlando, Fla.

It was his first PGA Tour victory since a sex scandal at the end of 2009 led to one of the greatest downfalls in sports. And with the Masters only two weeks away, Woods looks more capable than ever of resuming his pursuit of Jack Nicklaus in the majors.

Woods closed with a 2-under-par 70 for a five-shot win over Graeme McDowell.

“The Hunger Games” is already Lionsgate’s highest-grossing film ever and is poised to ultimately deliver more than $300 million in profits to the company’s bottom line from ticket sales, DVDs, television and licensed products, several analysts predicted Sunday. With three sequels to come, the series should ultimately produce more than $1 billion in profits.

How many apps have access to your Facebook account? How can you delete them?

To be able to vote for a co-worker’s dog as “cutest ever” or something like that, I had to give 1-800-FLOWERS an unhealthy amount of access to my Facebook account.

Not wanting to disappoint Joan (especially since she has access to a couple of my Twitter accounts and has embarrassing stories to tell about me) I went ahead, giving 1-800-FLOWERS access to everything short of a DNA sample. 

Immediately after voting, I decided to rescind those privileges by removing the app from my Facebook account. However, I couldn’t find how to do it.

After a little research I found out where it was. It wasn’t too difficult…go into your account settings, choose apps, then remove any apps you no longer use or wish to have access to your account.

Or, if you’re visual check out this nifty (short) video I created on How to Remove Apps from Facebook.

That’s it!

Rich Brooks
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Want your child to get an early start? Check out the website above to learn more about pre-reading activities and how you can set your child up for success at a young age. Pre-reading activities help transition them into learning to read, helping them to become stronger readers. These plans are great for teachers and parents alike!

Vacuum up unexpected dry spills from your carpet or wood floors with ease, but still be able to remove every last crumb from the cracks of your upholstery.

So you might be interested in donating your car to charity, but how do you do it? The website above will teach you the proper steps to donating your vehicle. There are certain considerations like towing, which after reviewing, might leave you inclined to personally deliver your vehicle in order to be sure that the charity receives maximum value from your donation. Also be sure to check out the summary of important points to consider — a must-read for anyone thinking of donating their car.

There’s certainly a world of difference between professional photographers and amateur enthusiasts. If you’re the latter and are looking for a way to improve, visit the link above to learn about photography techniques sure to improve the outcome of your pictures. Learn about lighting, placement, and much more.

How can you use QR codes for marketing and lead generation? (Hint: throw in a leg of prosciutto.)

That was the question that we pondered as we worked on a pilot program with Braden Buehler of Narrative Design for The Rogers Collection, a Maine-based importer of luxury foods. They wanted to promote Pio Tosini’s prosciutto in an engaging fashion, and build their email list at the same time. 

There are already plenty of fine food importers experimenting with QR codes on product packaging and in catalogs. At Rogers, they decided to engage their customers while they stood at the deli counter, eyeing the prosciutto.

“Pio Tosini Prosciutto de Parma is a premium purchase for any shopper, and with good reason. Their melt-in-your-mouth ham has been hand-selected, deboned, trimmed and cured over 500 days in salt and Mediterranean sea breezes by the Pio Tosini family exactly the same way for over a century.

“You can taste the difference immediately. But how to convince customers to take that first taste, and then to treat themselves?”

(Yes, I totally stole that from Braden!)

To get the QR codes in place they needed buy in from the butcher shops. The good news was that the butchers, shop owners and distributors already swear by Pio Tosini prosciutto.

The campaign was a great reminder to showcase it and talk it up to customers. The Rogers Collection reached out personally to the distributors and retailers participating in the promotion to explain the campaign, and offered discounts and prizes to the locations with the highest participation rates. The response was overwhelming.

The next challenge was to create an offer interesting enough that people would be willing to take out their smart phones and scan the QR code.

Cue the prosciutto. An entire leg’s worth.

That was certainly enough of an incentive. (Unless you are a vegetarian. But then, chances are, you’re not standing in front of a deli counter, drooling over aged cuts of meat.)

People who scanned the QR code were taken to a special, mobile-friendly landing page:

Unique QR codes allow Rogers to track which deli generates the most signups. 

Once the shopper has entered the contest (by entering their name and email) they are directed to a second page with a video and recipe ideas:

The contest is just getting going, but as we collect more data we’ll share it here. 

In the meantime, go eat some prosciutto! 

Rich Brooks
Mmmm…prosciutto. 

Ready to compare the best baby strollers on the market? Great! Let’s get started!

No doubt about it, when you’re shopping for a new baby stroller either for you or for a gift, the options seem endless and down-right overwhelming. That’s when the site Stroller-Envy.com comes to the rescue!

Moms-to-be spend a great deal of time researching what type of baby stroller to buy – maybe even more time than they spend choosing a name!

Stroller-Envy.com has tons of in-depth reviews, videos, and feedback from other parents about many types of strollers which makes it easy to narrow down which stroller is right for you.

Get Reviews on….
All Terrain Strollers | Convertible Strollers | Double Strollers | Jogger Strollers | Lightweight Strollers | Sit and Stand Strollers | Travel Systems | Umbrella Strollers

I’ve never professed to be an internet marketing guru. Instead, I’m just a guy who blogs about everything he’s trying online. Sometimes I hit a home run. Sometimes I totally strike out. Regardless, it’s all here for you to see. (given my background in running an outsourcing business, one could make a case that I’m something of a guru when it comes to outsourcing)

My hope is that by sharing what I’m doing with you, I might save you from making some of the dumb mistakes that I’ve already made, as well as to inspire you to take some massive action of your own.